Asia Pacific stories
Research reveals 71% of APAC business buyers are under 45, with 68% using generative AI, reshaping purchasing towards personalised, consultative engagement.
Focusing solely on the technical aspects of AI leads to failure; organisations must adopt company-wide training and business-driven strategies for success.
Brands in Australia and New Zealand are rapidly adopting AI, with 29% deploying generative AI in 2025, yet data management and personalisation challenges persist.
Elastic's Andrew Habgood aims to grow its partner network from Australia and New Zealand, leveraging local insights to expand globally amid rising demand.
Fujitsu has been named a leader in the 2025 ISG Provider Lens ServiceNow report for Asia Pacific, excelling in consulting, managed services and innovation.
Research reveals a stark gap in AI's impact on cybersecurity: 71% of APJ executives see gains, yet only 5% of analysts agree, highlighting trust and effectiveness issues.
Organisations in Australia and New Zealand are boosting investment in AI supply chain technologies to enhance resilience, productivity, and meet evolving customer demands.
Accenture has named Pietro Mangione Networks Lead for Asia Pacific, focusing on enhancing client network services with cutting-edge technologies across the region.
Atturra has won Boomi's APJ Partner of the Year award for the third consecutive year, adding to five previous wins, showcasing its leadership in integration solutions.
Okta has named Mike Reddie as VP and GM for Australia and New Zealand to lead growth and enhance cybersecurity amid rising AI threats.
Forrester warns that US-China tariffs could reduce Asia Pacific tech spending growth in 2025 by 1-2 points, despite strong AI and cloud demand.
Boomi honours APJ partners for innovation in automation and AI, with Australian firm Atturra winning Partner of the Year and Australia and New Zealand awards.
New Relic appoints Manivannan Govindan as Senior Director of Enterprise Sales Asia, aiming to boost growth and customer success across the Asian market.
Visa partners with Sektor as co-host for the 2026 Hamilton Island Conference, focusing on payment innovation and tech collaboration in Australia and New Zealand.
Anthony Daniel has been promoted to Managing Director for Australia, New Zealand and the Pacific Islands at WatchGuard Technologies, following strong regional growth.
Orange Cyberdefense is named a Cortex XMDR Select Specialisation Partner by Palo Alto Networks, enhancing cybersecurity services across Asia Pacific.
Pureprofile launches Datarubico, a self-serve platform offering brands greater control and cost-efficiency in research insights and sample management.
Gprnt launches Singapore's first nationwide digital platform to ease corporate sustainability reporting, backed by $4.62 million in seed funding.
Udemy has launched its Innovation Studio to fast-track AI-powered, personalised skills training, starting with a reskilling course for business leaders.
Leah Mooney has been appointed Pacific Consulting Leader for Technology, Cyber and Privacy Risk at Willis, bringing over 20 years of expertise to the role.
