SAS stories

IDeaS adds daily 'Potential to Influence' score to Spotlight, helping hotels target promo spend where demand can still be shifted.

SAS Viya has been named a Leader in Gartner's first Magic Quadrant for Decision Intelligence Platforms, citing strong AI and governance strengths.

IDeaS wins twice and places once at the 2026 HotelTechAwards, underscoring growing demand for connected hotel revenue and planning tools.

ADLINK secures IEC 62443-4-1 certification, formalising a secure-by-design R&D framework for its industrial edge and OT computing products.

SAS predicts agentic AI will run core banking by 2026, reshaping trust, fraud defences, climate risk and quantum-powered decision making.

Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.

SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.

AI-driven deepfakes are fuelling a global surge in fraud, with 77% of anti-fraud experts reporting increased incidents and 83% expecting further rises soon.

A new machine learning model forecasts corporate credit rating changes early, aiding investors in managing risks amid rising borrowing costs.

A study reveals 31% of marketers using agentic AI expect quantum computing to impact marketing within two years, signalling rapid tech adoption.

Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.

A new study reveals 85% of global marketers use generative AI daily, with 80% reporting clear ROI and enhanced customer loyalty through the technology.

SAS has been named Market Leader in AI-driven fraud and AML case management, praised for its stable platform and advanced cloud-native AI features.

SAS Viya has been named an Emerging Leader by Gartner for its generative AI platform, praised for lifecycle management and responsible innovation features.

SAS unveils AI models targeting labour-intensive business tasks, backed by a USD $1 billion investment to boost efficiency across industries.

While big tech boasts bleeding-edge AI, SAS says it's quietly building tools that deliver measurable returns for government, industry and health.

SAS announces major updates including digital twins with Epic Games, advancements in AI agents, quantum AI adoption, and new AI governance tools.

The Orlando Magic and SAS are revolutionising fandom by using data and AI to personalise experiences, boost ticket sales, and deepen fan engagement.

SAS unveils a new AI framework on its Viya platform, enabling businesses to deploy ethical, transparent, and governed AI agents for smarter decision-making.

SAS unveils new AI tools on its Viya platform, including synthetic data maker and AI-powered assistant, aiming to boost speed, productivity and trust.