Opinion stories - Page 3
AI agents vs AI automations: how to get the mix right in your future marketing strategy
Last month
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digital transformation
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cx
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martech
B2B marketers are racing to balance AI agents and rule-based automations to personalise at scale without losing the human touch.
Tackling healthcare data quality challenges with smart patient verification
Last month
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data protection
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biometrics
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physical security
US healthcare turns to smart verification tools to tackle dangerous patient data errors, duplicate records and rising fraud risks.
Consistent security, less overhead: Help your customers do more with SonicWall NSM
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firewalls
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data protection
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network security
SonicWall NSM gives partners unified, scalable firewall management to cut misconfigurations, costs and complexity across networks.
Trust as a measurable asset for CMOs in the age of AI
Last month
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cx
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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
Saving the weekend: How SonicWall's SonicSentry SOC stopped a Saturday night cyberattack
Last month
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firewalls
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data protection
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network security
SonicWall's SonicSentry SOC cut short a Saturday night cyberattack, spotting rogue ScreenConnect activity and isolating a compromised PC.
Why businesses need wired, wireless, and power-over-ethernet (PoE) firewalls
Last month
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firewalls
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vpns
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network infrastructure
Blended wired, wireless and PoE networks demand unified firewalls like SonicWall TZ to cut risk, complexity and long-term security costs.
Upgrade advantage: Future-proofing for partners, MSPs and MSSPs
Last month
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firewalls
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network security
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cx
SonicWall's future-proof firewalls help partners cut rip-and-replace, boost security and lock in long-term customer loyalty.
Why brand visibility is the most critical metric in today's AI-driven world
Last month
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
The disappearance of crypto and the rebirth of finance
Last month
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digital transformation
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crypto
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fintech
Crypto slips from the spotlight as blockchain quietly rebuilds finance, joining forces with AI to reshape money's hidden plumbing.
Inside Wialon's Partner Challenge: How telematics went off road at Dakar Rally
Last month
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uc
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digital transformation
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cx
Wialon took 12 top partners from 12 countries off road at the Dakar Rally, turning desert telematics into a high-stakes team challenge.
From complexity to clarity: Why eCommerce needs clean customer data
Last month
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data protection
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digital transformation
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cx
In eCommerce, clean verified customer address data is now essential to cut costs, stop fraud and keep shoppers loyal worldwide.
The new world of GEO - are you ready?
Last month
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martech
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ai
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b2b
Search is shifting from clicks to citations, and brands that still rely on old SEO alone risk losing visibility where B2B buyers now decide.
Understanding the value of virtual power plants as grid resources
Last month
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cartech
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power / energy
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ai
Virtual power plants are emerging as cheaper, flexible grid allies, turning homes, EVs and batteries into a fast-growing virtual energy network.
AI proof over hype: In a market obsessed with scaling AI, smart organisations are obsessed with proof
Last month
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digital transformation
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it automation
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rpa
As AI hype grows louder, disciplined organisations are shifting from flashy demos to proven, trustworthy tools that deliver real results.
The Golden Triangle of marketing in the AI era
Last month
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digital transformation
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martech
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partner programmes
As AI reshapes search, B2B brands must fuse thought leadership, media clout and GEO to stay visible, trusted and cited in summaries.
Secure by default: Moving beyond secure by design
Last month
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firewalls
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hyperscale
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network security
SonicWall champions 'Secure by Default', promising built-in, automated protection that tames tool sprawl and misconfigurations at scale.
Why technical foundation is critical for Generative Engine Optimisation (GEO) success
Last month
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martech
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genai
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llms
Strong GEO technical foundations now decide if AI engines even see your brand, turning structured data into future B2B revenue.
Valkey's lean memory tactics amid global DRAM crunch
Last month
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supply chain
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erp
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it budget
With DRAM in short supply, Percona urges developers to cut RAM use and fine‑tune Valkey to keep apps fast on tighter hardware budgets.
Is the USB making a comeback?
Last month
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storage
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malware
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firewalls
Once dubbed obsolete, USB drives are booming again, with the market set to hit USD $13.1 billion by 2030 despite mounting security fears.
Conquer the KYB challenge: How smarter data quality fuels fintech integrators
Last month
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fintech
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risk & compliance
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api
Fintech integrators turn to Melissa's real-time, trusted data layer to sharpen KYB checks, slash onboarding friction and cut synthetic fraud.